( Socials )
Wordmark
Case 01 · Branding, Web, Launch · 2024 / 2025
Mode Global Logistics.
Every lane has a story. We gave Mode the one it had been operating without.
Brief
Mode arrived as a freight forwarder with two decades of operating history, seven service lines, and no brand to point at. The remit covered the wordmark, the system, the site at modeglobal.uk, and the first three months of live communications. Then we shipped the launch.
01 · The System
Standard issue, by design.
Colour
Primary lockup
Lockup
Waybill / 042-184-91
Origin · Derby (EMA)
Destination · Hong Kong
Status · In transit
M
Document System
02 · The Site
One page, one decision, one route to the brief.
By the numbers
03
Months, brief to launch
12
Deliverables shipped
01
System, holding it together